When developing an influencer marketing campaign, one of the most challenging tasks is often finding the right influencers for your brand. The influencers you choose will play a huge role in determining your campaign’s success, so it’s vital to understand how to find and reach out to influencers that meet your criteria. Increasingly, brands are turning toward micro […]

Which Brands Work With Micro-Influencers? The influencer marketing industry, which is expected to expand to $16.4 billion in 2022, is clearly a force to be reckoned with. Now more than ever, brands are prioritizing building partnerships with digital content creators and using their accounts as channels to more effectively reach and engage their audience.  ‍ The high-quality content […]

If you’re interested in pursuing a TikTok influencer marketing strategy, one of the first questions you will want answered is, “How much do TikTok influencers get paid for a sponsored post?” The price you pay for each sponsored TikTok post will have a huge effect on the overall cost of your TikTok influencer marketing campaign, so it’s […]

TikTok is one of the best social media platforms for brands to use for influencer marketing, but it can be difficult to find the right influencers for the job. Marketers are left wondering, “Where can I find TikTok influencers to work with?” Fortunately, finding TikTok influencers for your influencer marketing campaigns is easier than it sounds. […]

TikTok isn’t just the home of popular new dance moves and trendy songs. It’s also a social media platform that brands can use to great effect in their marketing strategies. More and more brands are marketing on the platform and connecting with its one billion active users.  In this guide, we’ll discuss the techniques you […]

TikTok is a growing platform that is increasingly useful for digital marketing. Many businesses are beginning to implement TikTok influencer promotions into their digital marketing strategy due to how much engagement posts on the platform get.  ‍ If you’re considering using TikTok influencer marketing for your business, you may be wondering how much it costs to hire […]

TikTok influencer marketing is a great way to expand your brand’s reach to targeted audiences. However, finding the right influencers to work with can feel like a confusing process. This article will outline strategies to find TikTok influencers that are right for your brand and explain how to use TikTok influencer marketing effectively. Strategies for Finding TikTok […]

TikTok has been growing exponentially in recent years. Due to its massive growth in popularity, many businesses are turning to it for influencer marketing campaigns.  ‍ If you’re wondering if TikTok is a good option for influencer marketing, this article will outline what you need to know about the benefits of using TikTok for influencer campaigns and how it […]

Influencer marketing is a highly effective way for businesses to reach targeted audiences. If you’re looking to get started with influencer marketing, you may be wondering how many followers are needed for someone to be considered an influencer on social media.  ‍ This article will outline everything you need to know about how many followers are […]

Influencers on social media have powerful platforms that have a significant impact on consumer behavior. The impact of influencers on consumer behavior has led to many companies creating influencer marketing strategies to reach new audiences, increase sales, and build brand name recognition.  ‍ This article will outline examples of social media influencers, what success looks like for […]