If your brand is considering a social media influencer marketing strategy, you’ll know that there are a lot of factors to keep in mind. You have to find the right influencers, reach out to them, manage your influencer partners, and track the campaign results. That can add up to many hours of work for your […]
Instagram is one of the world’s most popular social media platforms, with over 1 billion active users. It’s also home to some of the biggest influencers in the world. Some people would even say that Instagram is the best platform for executing an influencer marketing strategy. But since many people still have questions about Instagram influencer marketing and […]
If your business is considering promoting influencer content on Instagram, you may be wondering how the process works or what the best way is to get started. This article will tell you what you need to know about Instagram influencer marketing and how you can promote through influencers on the platform. Is Instagram a Good Platform for […]
Influencer marketing is a powerful method that more and more brands are using as a pillar of their marketing strategy. This promotional strategy involves forming a partnership with a digital content creator and providing compensation or branded merchandise in exchange for them posting positively about your brand. The first steps to any social media marketing plan must […]
Once your marketing team has conducted influencer marketing research and found a relevant and in-budget content creator to work with, it’s time to reach out. But how do you ask influencers to collaborate? In this blog, we’ll walk through the most common methods for influencer outreach as well as provide some templates for crafting great […]
Brands have figured out that the way they should be targeting millennials, Gen Z, and tech-savvy members of older generations, is through the channels they are already spending time on online. And it’s not just important where they’re spending time online – but how they’re consuming content, what they’re engaging with, and who they’re watching. […]
Influencer marketing has been rising in popularity in recent years. If you’re interested in getting started with influencer marketing, you may wonder if it is the same as social media marketing or how it fits into a social media marketing strategy. This article will provide details on influencer marketing and social media marketing, along with […]
Influencer marketing is an excellent way for brands to promote their products or services. However, it can get confusing when it comes to finding great influencers for collaborations. This article will outline the characteristics of a great influencer, the different types of influencers, and resources to help you with influencer marketing. What Does It Mean to […]
Having the right goals in place is important to make your influencer marketing efforts a success. However, you may be wondering what the main goals of influencer marketing are or how to implement them into your strategy successfully. This article will cover what you need to know about how influencer marketing works, the types of influencers, and […]
Social media has forever changed how we use the internet, consume media, and think about buying products. Content creators, also known as “influencers,” have emerged on all major platforms and now play a significant role in the marketing landscape as they partner with brands for promotion through sponsored content. With 17 social media platforms sporting […]